The Amazing Upside and Scary Downside of Private Label DealsPrivate label deals and retail collaborations can be a great way to develop a new channel and generate additional sales for your business. Private label and retail collaborations involve offering an exclusive variation of a product or product line to an individual (typically larger) retailer.
5 keys to growing your global distribution channelWant to quickly ramp up your sales while generating extra cash to finance your next production run? Then it's time to grow your global distribution channel. Finding distributors for your products in foreign territories may seem like an overwhelming prospect if you've never done it before, but it's certainly possible. our e-commerce business now has […]
How Indie Consumer Brands can best manage AmazonOver the last seven years, Joseph Hansen has built and sold four e-commerce based companies and is currently a managing partner to three businesses that help sellers succeed on Amazon Buy Box Experts, Prosper Show, and Marketplace University. It was Joseph’s experience as an Amazon expert that put him on my radar, So I’m excited […]
Why you absolutely need to develop a selling habitDo you ever have so many tasks to handle that you get stuck on which to prioritise? There is one thing you can always do that is the #1 highest value activity for your business:Selling. Selling is so valuable because it greases the wheels of revenue, which makes everything else possible. It is the lifeblood of your […]
5 Secrets for making trade shows worth the moneyIn this week’s podcast I discuss how to get the most out of your trade show planning and marketing with TIm Patterson. Tim is the head of Trade Show Guy Exhibits where he helps clients excel at trade show planning and marketing. Tim also runs a blog, www.tradeshowguyblog.com and has authored a book called Trade […]
3 Reasons Why Wholesaling is the Ultimate Marketing ChannelWhat if I told you there was a group of people out there who would pay you to market and sell your original products for you? They’d put them in a beautiful place where hundreds or thousands of people who are in a buying mindset will be able to see them, touch them and try […]
9 Steps to Supercharging your Sales and Winning RetailersHere is a step by step breakdown for selling wholesale to retailers that we have used very successfully at our e-commerce business and that has helped us get our products into over 500 retail locations across North America. The key principle in selling wholesale to retailers is to invest time upfront in planning your […]
Pricing E Commerce Products: Strategies for ProfitPricing your products and ensuring you have built-in sufficient margins to sustain your e-commerce business is one of the most important decisions you'll make. This brief guide will walk you through a simple process for combining standard markup pricing with market research, using a provided spreadsheet to determine the appropriate manufacturing costs, margins and pricing […]
6 Things you Should Know Before Selling to Big RetailersSmall brands often dream of the riches and success that will arrive when they start selling wholesale to big retailers. While it’s true that national chains can give you huge reach and volume, the relationship can come with high costs, especially for a fledgling business. I’m not suggesting that you avoid selling wholesale to big […]
